100+ Engagement Ring Statistics

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Engagement ring global statistics

  1. The wedding ring market (which includes both engagement rings and wedding bands) was evaluated at $66 billion in 2018 and is expected to grow up to $107 billion by the end of 2027 (Apviz)
  2. The United States has the highest global consumer demand for diamond jewellery at 52% (Apviz)
  3. China, Japan, India and the Gulf represent 26% of the global consumer demand for diamond jewellery (Apviz)
  4. Australia is part of the rest of the world that collectively makes up 22% of the global consumer demand for jewellery (Apviz)
  5. The US also spends the most on diamond engagement rings, as their average spend is $6000 (Apviz)
  6. 33% of engagement ring buyers look for their ideal choice online (Apviz)
  7. 11% of engagement ring buyers used social media to contact retailers (Apviz)

Engagement ring statistics Australia

The following statistics were procured from a survey that was featured in an article by Refinery29, as well as VogueBallroom.

  1. The average amount spent on an engagement ring in 2019 was $5,297.50 (Refinery29)
  2. Those with a median income of around $67K spent $5,800 on an engagement ring on average (Refinery29)
  3. Those in the $177,000+ wage bracket spent an average of $15,600 on an engagement ring (Refinery29)
  4. In 2020, Moissanite was chosen by 26% of individuals as an alternative to the standard diamond engagement ring (VogueBallroom)
  5. Approximately 66% of all engagement rings featured a centre stone that was between ½ a carat and 1 and ½ carats (VogueBallroom)
  6. 43% of engagement rings feature a round cut centre stone (VogueBallroom)
  7. 48% of engagement rings featured a white gold setting (VogueBallroom)
  8. 16% of engagement rings featured a yellow gold setting (VogueBallroom)
  9. 13% of engagement rings featured a rose gold setting (VogueBallroom)
  10. 82% of people buying engagement rings did so with a specific amount of money in mind (VogueBallroom)
  11. About 66% of ring consumers were able to stay below their set spending limit (VogueBallroom)
  12. 91% of proposers purchased the ring themselves (VogueBallroom)

Engagement ring statistics in the US

The following statistics were taken from a market data report from 2023:

  1. 58% of engagement rings purchased are round diamonds (Gitnux)
  2. 70% of engagement ring shoppers prioritise certification and grading reports (Gitnux)
  3. About 75% of American brides wear a traditional gold and diamond engagement ring (Gitnux)
  4. 97% of brides are happy with their engagement ring (Gitnux)
  5. 3% of brides wish they had more involvement in the selection process (Gitnux)
  6. The most popular diamond carat weight for engagement rings is between 1 and 2 carats (Gitnux)
  7. 69% of brides prefer a traditional diamond as the main stone in their engagement ring (Gitnux)
  8. About 30% of couples shop for an engagement ring together (Gitnux)
  9. 66% of recipients are open to receiving a pre-owned or heirloom diamond engagement ring (Gitnux)
  10. December is the most popular month to buy an engagement ring (Gitnux)
  11. The average cost of an engagement ring in the US is $5,900 (Gitnux)
  12. 85% of brides receive a diamond engagement ring (Gitnux)

 

The following statistics were taken from a survey in 2022 that involved 2,432 recently engaged people.

Purchasing the ring

  1. 35.1% of men surprised their spouse with the engagement ring (Ringspo)
  2. 29.6% of couples chose the engagement ring together, but the man purchased the ring on their own (Ringspo)
  3. 25.9% of couples discussed the ring beforehand, then the man both chose and purchased the ring on his own (Ringspo)
  4. 9.4% of couples bought the ring together (Ringspo)

Visiting retailers

  1. 28.4% visited only 1 jewellery retailer before purchasing the ring (Ringspo)
  2. 42.6% visited 2-4 jewellery retailers before purchasing the ring (Ringspo)
  3. 21.3% visited 5-7 jewellery retailers before purchasing the ring (Ringspo)
  4. 4% visited 8-10 jewellery retailers before purchasing the ring (Ringspo)
  5. 3.7% visited 11+ jewellery retailers before purchasing the ring (Ringspo)

Types of retailers

  1. 31.2% purchased their engagement ring from a chain jeweller (Ringspo)
  2. 27.8% purchased their engagement ring from an independent jeweller (Ringspo)
  3. 11% purchased their engagement ring online (Ringspo)
  4. 7.8% purchased their engagement ring from a luxury jeweller (Ringspo)
  5. 5.8% purchased their engagement ring from a vintage store (Ringspo)
  6. 5.3% purchased their engagement ring from a department store (Ringspo)
  7. 5.2% purchased their engagement ring through miscellaneous means (Ringspo)
  8. 4.6% purchased their engagement ring from a big box store (Ringspo)
  9. 1.3% purchased their engagement ring from a wholesaler (Ringspo)

Engagement ring budgets

  1. 0.9% followed the three months salary rule (Ringspo)
  2. 33.1% used the three months salary rule as a guideline (Ringspo)
  3. 66% ignored the three months salary rule (Ringspo)

Average engagement ring cost 2022

  1. 19% spent less than $1000 on their engagement ring (Ringspo)
  2. 21% spent between $1000 and $1999 on their engagement ring (Ringspo)
  3. 11% spent between $2000 and $2999 on their engagement ring (Ringspo)
  4. 18% spent between $3000 and $4999 on their engagement ring (Ringspo)
  5. 14% spent between $5000 and $7499 on their engagement ring (Ringspo)
  6. 8% spent between $7500 and $9999 on their engagement ring (Ringspo)
  7. 5% spent between $10,000 and $14,999 on their engagement ring (Ringspo)
  8. 2% spent between $15,000 and $20,000 on their engagement ring (Ringspo)
  9. 2% spent between $20,000 and $30,000 on their engagement ring (Ringspo)
  10. 5% have never owned a car (Ringspo)
  11. 46% spent more on their engagement ring than their first car (Ringspo)
  12. 49% spent more on their first car than their engagement ring (Ringspo)

Preferred engagement ring styles

  1. 33.6% of couples settled on a solitaire style engagement ring (Ringspo)
  2. 19.1% of couples settled on a halo style engagement ring (Ringspo)
  3. 14.1% of couples settled on a three stone style engagement ring (Ringspo)
  4. 13.2% of couples settled on a channel style engagement ring (Ringspo)
  5. 9.8% of couples settled on a pave style engagement ring (Ringspo)
  6. 5.2% of couples settled on a bezel style engagement ring (Ringspo)
  7. 5% of couples settled on an unconventional style engagement ring (Ringspo)

Preferred ring centre stone

  1. 82.3% settled on a diamond engagement ring (Ringspo)
  2. 8.1% settled on an unconventional centre stone (Ringspo)
  3. 4.3% settled on a sapphire engagement ring (Ringspo)
  4. 4.2% settled on an emerald engagement ring (Ringspo)
  5. 1.1% settled on a ruby engagement ring (Ringspo)

Centre stone cut

  1. 61.1% settled on a round cut gemstone for their engagement ring (Ringspo) 
  2. 61.1% settled on a round cut gemstone for their engagement ring (Ringspo) 
  3. 12.2% settled on a princess cut gemstone for their engagement ring (Ringspo) 
  4. 5.3% settled on an unconventional cut gemstone for their engagement ring (Ringspo) 
  5. 4.8% settled on a oval cut gemstone for their engagement ring (Ringspo) 
  6. 2.8% settled on a emerald cut gemstone for their engagement ring (Ringspo) 
  7. 2.7% settled on a marquise cut gemstone for their engagement ring (Ringspo) 
  8. 1.5% settled on a pear cut gemstone for their engagement ring (Ringspo) 
  9. 1.4% settled on a radiant cut gemstone for their engagement ring (Ringspo) 
  10. 1.3% settled on a heart cut gemstone for their engagement ring (Ringspo) 
  11. 1.1% settled on an asscher cut gemstone for their engagement ring (Ringspo)

Centre stone carat weight

  1. 9.6% of centre stones had a carat weight of less than 0.5 (Ringspo)
  2. 14.3% of centre stones had a carat weight between 0.5 and 0.59 (Ringspo)
  3. 7.2% of centre stones had a carat weight between 0.6 and 0.69 (Ringspo)
  4. 11.2% of centre stones had a carat weight between 0.7 and 0.79 (Ringspo)
  5. 4.2% of centre stones had a carat weight between 0.8 and 0.89 (Ringspo)
  6. 6.3% of centre stones had a carat weight between 0.9 and 0.99 (Ringspo)
  7. 16.9% of centre stones had a carat weight between 1 and 1.09 (Ringspo)
  8. 4.8% of centre stones had a carat weight between 1.1 and 1.24 (Ringspo)
  9. 5.6% of centre stones had a carat weight between 1.25 and 1.49 (Ringspo)
  10. 5.3% of centre stones had a carat weight between 1.5 and 1.99 (Ringspo)
  11. 3.6% of centre stones had a carat weight between 2 and 2.49 (Ringspo)
  12. 1.3% of centre stones had a carat weight between 2.5 and 3 (Ringspo)
  13. 0.3% of centre stones had a carat weight higher than 3 (Ringspo)

Preferred metal for engagement ring setting

  1. 62.9% used a white gold setting (Ringspo)
  2. 13.2% used a yellow gold setting (Ringspo)
  3. 10.3% used a platinum setting (Ringspo)
  4. 5.8% used a silver setting (Ringspo)
  5. 4.3% used a rose gold setting (Ringspo)
  6. 0.4% used a palladium setting (Ringspo)
  7. 3.1% used an unconventional setting (Ringspo)

Overall satisfaction

  1. 95.8% were happy with their engagement ring (Ringspo)
  2. 4.2% were not happy with their engagement ring (Ringspo)

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